Just like Volume One, most of the chapters in Volume Two of this essential series (for any ambitious small business owner) comes from the hidden archives of John’s notorious “Marketing Rebel Rant” monthly newsletter, which was only available for a few years to an exclusive list of top marketers, requiring a yearly subscription price of one thousand bucks. John’s influence extends deep in the online and offline direct marketing world. And because he’s been a sought-after A List copywriter and marketing advisor for over 40 years, you’ll find a mob of the most well-known business experts in the world amongst his biggest fans. He was already well-known in the offline advertising world when he became one of the first old-school veterans to jump online the moment the Web became a viable marketing vehicle. His best-selling books and courses, like “Kick-Ass Copywriting Secrets of a Marketing Rebel” and “The Simple Writing System” have taught *thousands* of entrepreneurs and professionals the insider secrets of using street-savvy salesmanship to rake in the Big Bucks. He’s hosted the most exclusive mastermind in direct marketing for over ten years now, and remains one of the few guru’s to dominate marketing niches in social media. His cohorts over the years include long working friendships with Gary Halbert, Dan Kennedy, Jay Abraham, and other marketing hall-of-famers. He’s been interviewed by Tony Robbins (for the “Money Masters” series), and has spoken at the most influential marketing seminars all over the world. This book, like Volume One, focuses on the most important lessons for business owners eager to move up a level in sales, happiness, and a better lifestyle. This is a very raw, real-world education in how the best in the game move quickly past obstacles, stay insanely motivated, and conquer every problem that comes up in the heady world of direct response marketing and advertising. There is no fluff here. No theory. Only the shared secrets, insights and tactics of one of the true legends in business today. He’s like that grizzled uncle who’s lived a long and adventurous life, full of challenges and wonder, and not only lived to tell the tale, but also to pass along the true secrets of massive success that are only known among the best and wealthiest in the game. There’s no theory here. This is the real thing.Hilarious at times, jaw-droopingly outrageous at others, from the very first page of this unique and essential book you’re in for a wild ride. Not to mention a whole new chapter in your own life, if you put this stuff to work. Wealth, happiness and a crazy amount of fresh adventure awaits.Pay attention to the reviews of Volume One to get a better idea of who has profited from these books already. It’s like a Who’s Who of direct marketing and online business. Now it’s your turn to get in on the fun.